The 2024 Global Cross-border E-commerce Annual Conference (Zhuhai-Hengqin) kicked off at the Zhuhai International Convention and Exhibition Center in Guangdong on the 8th. The event was hosted by the General Manager's Office of Xinhua News Agency, Xinhua News Information Center, and Xinhua News Agency Guangdong Branch. About 1,500 participants discussed industrial development and ecological construction around the theme of "New Highlands, New Advantages, and New Momentum", focusing on industry opportunities and global trends. "Huafa Modern Agriculture" is the only modern agricultural enterprise invited to participate in this event.
Opening scene of the 2024 Global Cross-border E-commerce Annual Conference (Photo source: Xinhua News Agency)
2024全球跨境电商年会展位现场（图片来源：新华社）
Huafa Modern Agriculture Booth
Huafa Modern Agriculture Booth E-commerce Live Streaming Scene
Since July this year, Huafa Modern Agriculture has comprehensively deployed e-commerce channels on the basis of traditional sales. Through the full-domain operation and management model that integrates "public domain + private domain" and "online + offline", it has fully rolled out Douyin, JD.com, Tmall, WeChat Mall and other omni-channel online stores, built its own professional operation team, and developed a full range of SKUs for e-commerce channels such as bunched tomatoes, snack peppers, and small cucumbers in combination with the consumer market, completed its own brand packaging solution, solved the problem of fresh logistics and transportation, and expanded its products from the main sales market in the Greater Bay Area to the national business layout. At present, the number of fans on the e-commerce platform has exceeded 40,000, and the Huashimeiyuan series of fruits and vegetables have entered the dining tables of thousands of households and have been widely praised by consumers.
Some e-commerce products of Huashi Meiyuan
QR code of Huashi Meiyuan online store
Offline promotion activities (swipe left to see more)）
At the "Guangdong-Hong Kong-Macao Modern Agriculture Demonstration Park" 20 kilometers away from the exhibition site, Chinese and foreign guests attending the conference came to "check in" one after another. While tasting the healthy fruits and vegetables of "Huashi Meiyuan", they felt the rapid development of modern facility agriculture in my country. As the first self-built project of Huafa Modern Agriculture, the Guangdong-Hong Kong-Macao Modern Agriculture Demonstration Park is the benchmark of modern facility agriculture with the highest technical level in South China, the top domestic level and the first-class international level. It can realize intelligent control of the whole environment, intelligent planting throughout the whole process, and data tracking throughout the whole process, etc., to promote the modernization and intelligent development of my country's agriculture. At the visit site, the park was full of high-tech, which made everyone exclaim from time to time.
In this exhibition, Huafa Modern Agriculture has effectively demonstrated its strong strength to the outside world and reached cooperation intentions with many high-quality e-commerce companies and exhibitors. As a "one-stop solution provider for China's facility agriculture", Huafa Modern Agriculture now has a software and hardware system with completely independent intellectual property rights and a localization rate of over 95%. Facilities, equipment and management operations have been exported to multiple projects across the country, as well as to countries and regions along the "Belt and Road" such as Russia, Mongolia and Kazakhstan. Next, while rapidly developing its e-commerce business, Huafa Modern Agriculture will give full play to its first-mover advantage and core competitiveness, comprehensively cultivate the field of modern agriculture, and continue to explore new paths for the development of my country's modern facility agriculture and smart agriculture, contributing Huafa's strength to building a strong agricultural country.
